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Rural grocers commit to customers during COVID-19 

While we have all done our best to stay healthy and safe during the coronavirus pandemic, rural communities have risen above the challenges forced upon them during this unprecedented time and shown what true fortitude and grit look like—coming together to make sure neighbors, friends, and family are safe, well-fed, and cared for.

One sector—rural grocery stores—has stepped up to provide for their customers.

Schuyler entrepreneur receives REAP award

From an early age, Yomara Hernandez helped her mother make fabric flowers for bridal bouquets, and decorations for weddings with natural and artificial flowers. Her mother used to sell them as complete sets, and now Yomara makes her living selling flowers, too.

Owner of Florist Angel’s in Schuyler, Nebraska, Yomara began selling floral arrangements to friends out of her garage which has now grown into a full-fledged business.

Rural communities vulnerable to utility disconnects

South Dakotans are struggling with the financial fallout from the COVID-19 pandemic and some are finding it difficult even to pay for essential services, such as electricity and water. Some utility providers have decided to suspend shut-offs due to unpaid bills during the pandemic, including the state’s investor-owned utilities and the cities of Sioux Falls and Rapid City.

Building climate resiliency story map

Climate change presents a steep challenge for rural America. Fortunately, rural communities are full of people who are committed to addressing climate change. We've mapped a few stories on climate leaders and resources.

Stories of rural resiliency: rural grocers commit to customers during COVID-19

Before the days of quarantine and self-isolation, many people left their small communities to purchase their groceries. Consumers may not have known what their rural grocery offers, and may not have been getting as much bang for their buck. Instead, they were considering convenience, product availability, competitive pricing, or additional services.

Sandra Renner, farm and community director with the Center for Rural Affairs, talks about what rural grocery stores are now facing, due to COVID-19.

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