Small business workshop to focus on developing a marketing plan

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Contact(s)

Jessica Campos, Center for Rural Affairs Women's Business Center director, wbc@cfra.org, 402.870.1521; or Rhea Landholm, brand marketing and communications manager, rheal@cfra.org, 402.687.2100 ext 1025

NEBRASKA CITY, NEBRASKA – Entrepreneurs in southeast Nebraska are invited to attend a two-part online workshop to gain more insight on ways to evaluate and develop their marketing plan. This event is sponsored by the Center for Rural Affairs and Southeast Community College - Learning Center at Nebraska City.

“Your COVID Marketing Plan: Simplify to Maximize” is set for Wednesdays, Sept. 16 and 23, from 11:30 a.m. to 1 p.m.

“With various unknowns this past year, businesses have had to accommodate," said Jessica Campos, Center for Rural Affairs Women’s Business Center director. “Part one of this class covers establishing your brand, defining your target market, and adjusting your messaging and customer experience. In part two, training will focus on implementing a Facebook strategy, setting goals, and developing a marketing plan to move forward.”

Katie Gutzmann will instruct the course.

Registration for both events is required by Sept. 14 at noon; sign up at cfra.org/events. For more information, contact wbc@cfra.org or 402.687.2100.

Center for Rural Affairs provides business training, technical assistance, microloans, and networking to small businesses in Nebraska.

 

Established in 1973, the Center for Rural Affairs is a private, nonprofit organization working to strengthen small businesses, family farms and ranches, and rural communities through action oriented programs addressing social, economic, and environmental issues.

Center for Rural Affairs receives funding from the Small Business Administration, U.S. Department of Agriculture, Nebraska Business and Innovation Act through the Nebraska Department of Economic Development, U.S. Department of Treasury, Peter Kiewit Foundation, and other sources. Women’s Business Center is funded in part through a cooperative agreement with the U.S. Small Business Administration. All Small Business Administration funded programs and services are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities and/or persons with limited English proficiency will be made if requested in advance. This institution is an equal opportunity provider and employer.